Loja Papás & Bebés store sells products for parents – maternity bags, document holders, and more – and for babies and children – toys, pacifiers, galoshes, and more. In addition toand a digital sales channel with a physical store.

Although this brand was already established on social media, the bet on content marketing was null, there was no defined visual identity, the profile was disorganized and not very harmonious, so our main interventions were in those problems.